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  • A Specialized Management Programme
  • Hands-on Learning with 10+ Analytical tools: PowerBI, Analytics, Machine Learning, Deep Learning.
  • 2 Year - Full Time, 6 Trimesters, 30 Intakes, 90 Days Domain Internship, Key Programme Highlights, Flagship Program of NBS
  • Exclusive Bloomberg Terminal Training
  • Programme Delivery Partners: CARE, CRISIL, EY, PwC, etc
  • Dual Specialization with 16 Electives
Full Time MBA Program With PGPCE
MBA Course Curriculum
Narayana Business School, Sarkhej Bavla Road, Nr. Sanathal Cir, Sanathal, Ahmedabad,
Gujarat – 382210 | +91 844 8444 981 | [email protected]

Master of Business Administration Program Structure

Objective A two-year full-time MBA program designed to provide a well-rounded learning experience in terms of management theories and its practical application with an emphasis being laid on broadening their career horizons.
Duration
(In months)		 24 (Full Time)
Intake 180 (Batch Size 60)
Eligibility The candidate must hold a bachelor’s degree or equivalent examinations in any discipline with at least 60% marks or an equivalent CGPA. The candidate must have appeared for any recognized Management Entrance Examination like CMAT, CAT, MAT, XAT etc and NBSAT (NBS Aptitude Test), a national-level management entrance exam devised by Narayana Business School, which accesses the candidate’s Mathematical Aptitude, General Knowledge, Verbal Ability & Abstract Reasoning.
SELECTION PROCEDURE

Students will be evaluated on the following parameters

NBSAT Score (out of 100, scale down to 40 marks) 40%
Academic Performance & Prior Work Experience  20%
Group Discussion  20%
Personal Interview  20%
Total 100%
MEDIUM OF INSTRUCTION English
PROGRAMME PATTERN Trimester
SPECIALIZATION Single Specialization (Finance, Marketing, HR, IT & Operations)  
AWARD OF DEGREE/ DIPLOMA/ CERTIFICATE Master of Business Administration will be awarded at the end of the semester IV examination by taking into consideration the performance of all semester examinations after obtaining a minimum CGPA of 4 out of maximum of 10 CGPA.  

PROGRAM SUMMARY


SEMESTER TOTAL CREDITS E M I TOTAL MARKS
SEMESTER- I 30 540 210 350 1100
SEMESTER- II 30 540 210 350 1100
SEMESTER- III 32 750 180 420 1350
SEMESTER- IV 20 220 120 260 800
SUMMARY 112 2250 720 1380 4350

Course Details


SEMESTER 1 - CORE COURSES
Course code Course name Credit E M M Total Mark
4519201 Management Accounting (MA) 4 70 30 50 150
4519202  Economics for Manager (EFM) 4 70 30 50 150
4519203 Managerial Communication (MC) 4 70 30 50 150
4519204 Organizational Behavior (OB) 4 70 30 50 150
4519205 Business Ethics & Corporate Governance (BECG) 4 70 30 50 150
4519206 Management Information Systems (MIS) 4 70 30 50 150
4519207 Business Statistics (BS) 4 70 30 50 150
4519208 Developing Contributory Skills – I 2 50 0 0 50
  Total Credits 30   Total Marks   1100

SEMESTER 2 - CORE COURSES
Course code Course name Credit E M M Total Mark
4529201 Business Analytics (BA) 4 70 30 50 150
4529202 Corporate Finance (CF) 4 70 30 50 150
4529203 Marketing Management (MM) 4 70 30 50 150
4529204 Human Resource Management (HRM) 4 70 30 50 150
4529205 Production & Operations Management (POM) 4 70 30 50 150
4529206 Research Methodology (RM) 4 70 30 50 150
4529207 Entrepreneurship 4 70 30 50 150
4529208 Developing Contributory Skills – II (DCS-II) 2 50 0 0 50
  Total Credits 30   Total Marks   1100

SEMESTER 3 -CORE COURSES
Course code Course name Credit E M I Total Mark
4539200 Summer Internship Project 4 140 0 60 200
4539201 Strategic Management (SM) 4 70 30 50 150
4539202 Multidisciplinary Action Project (MAP) 4 140 0 60 200
4539203 Developing Contributory Skills – III (DCS-III) 0 50 0 0 50

SEMESTER 3 -ELECTIVE COURSES - MARKETING SPECIALIZATION
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4539211 Consumer Behavior (CB) 4 70 30 50 150
4539212 Integrated Marketing Communications (IMC) 4 70 30 50 150
4539213 Sales and Distribution Management (SDM) 4 70 30 50 150

SEMESTER 3 -ELECTIVE COURSES - FINANCE SPECIALIZATION
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4539221 Security Analysis and Portfolio Management (SAPM) 4 70 30 50 150
4539222 Financial Derivatives (FD) 4 70 30 50 150
4539223 Insurance and Risk Management (IRM) 4 70 30 50 150

SEMESTER 3 -ELECTIVE COURSES - HUMAN RESOURCE SPECIALIZATION
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4539231 Change Management and Organization Development (CMOD) 4 70 30 50 150
4539232 Compensation Management (CM) 4 70 30 50 150
4539233 Human Resource Audit (HRA) 4 70 30 50 150

SEMESTER 3 -ELECTIVE COURSES - INFORMATION TECHNOLOGY
Course code Course name Credit E M I Total Mark
4539251 Data Warehousing and Data Mining (DWDM) 4 70 30 50 150
4539252 Systems Analysis and Design (SAD) 4 70 30 50 150
4539253 E-Business (EB) 4 70 30 50 150

SEMESTER 3 -ELECTIVE COURSES - PRODUCTION AND OPERATION SPECIALIZATION
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4539271 Operations Research (OR) 4 70 30 50 150
4539272 Services Operations Management (SOM) 4 70 30 50 150
4539273 Production Planning and Control (PPC) 4 70 30 50 150

SEMESTER 3 - FUNCTIONAL ELECTIVES
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4539281 International Business (IB) 4 70 30 50 150
4539282 Behavioral Finance (BF) 4 70 30 50 150
4539283 Managing Talent Globally (MTG) 4 70 30 50 150
4539284 Social Entrepreneurship (SE) 4 70 30 50 150
4539285 Social Entrepreneurship (SE) 4 70 30 50 150
4539286 Econometrics (E ) 4 70 30 50 150
4539287 Digital and Social Media Marketing (DSMM) 4 70 30 50 150
4539288 Managing Digital Innovation and Transformation (MDIT) 4 70 30 50 150

SEMESTER 4 -ELECTIVE COURSES - MARKETING SPECIALIZATION
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4549211 Product and Brand Management (PBM) 4 70 30 50 150
4549212 Services Marketing (SM) 4 70 30 50 150

SEMESTER 4 - CORE COURSES
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4549201 Comprehensive Project (CP) 4 140 0 60 200
SEMESTER 3 - SECTORIAL ELECTIVES
Course code Course name Credit E M I Total Mark
4539291 Retailing and Franchising (RF) 4 70 30 50 150
4539292 Financial Markets and Services (FMS) 4 70 30 50 150
4539293 Management of Industrial Relations and Labor Laws (MIRLL) 4 70 30 50 150
4539294 Tourism and Hospitality Management (THM) 4 70 30 50 150
4539295 Social Media Analytics (SMA) 4 70 30 50 150
4539296 EXIM Procedures (EXIM) 4 70 30 50 150
4539297 Logistics and Supply Chain Management (LSCM) 4 70 30 50 150
SEMESTER 4 -ELECTIVE COURSES - HUMAN RESOURCE SPECIALIZATION
Course code Course name Credit E M I Total Mark
4549231 Performance Management (PM) 4 70 30 50 150
4549232 Human Resource Planning & Development (HRPD) 4 70 30 50 150

SEMESTER 4 -ELECTIVE COURSES - FINANCE SPECIALIZATION
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4549221 International Finance (IF) 4 70 30 50 150
4549222 Corporate Restructuring and Valuation (CRV) 4 70 30 50 150

SEMESTER 4 -ELECTIVE COURSES - INFORMATION TECHNOLOGY SPECIALIZATION
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4549251 Cyber Security and IT Governance (CSITG) 4 70 30 50 150
4549252 Cloud Computing (CC) 4 70 30 50 150

SEMESTER 4 -ELECTIVE COURSES - PRODUCTION AND OPERATION SPECIALIZATION
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4549271 Materials Management (MM) 4 70 30 50 150
4549272 Quality Management (QM) 4 70 30 50 150

SEMESTER 4 - FUNCTIONAL ELECTIVE
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4549281 Legal Aspects of Business (LAB) 4 70 30 50 150
4549282 Knowledge Management (KM) 4 70 30 50 150
4549283 B2B Marketing (B2BM) 4 70 30 50 150
4549284 Financial Planning and Taxation (FPT) 4 70 30 50 150
4549284 Financial Planning and Taxation (FPT) 4 70 30 50 150
4549285 World Class Manufacturing (WCM) 4 70 30 50 150
4549286 Management Control Systems (MCS ) 4 70 30 50 150
4549287 Foreign Trade Facilitation (FTF) 4 70 30 50 150
4549288 Intellectual Property Rights (IPR) 4 70 30 50 150
4549289 Enterprise Resource Planning 4 70 30 50 150

SEMESTER 4 - SECTORIAL ELECTIVES
COURSE CODE COURSE NAME CREDIT E M I TOTAL
4549291 Rural and Agricultural Marketing (RAM) 4 70 30 50 150
4549292 Banking 4 70 30 50 150
4549293 Business Reporting Data Visualization (BRDV) 4 70 30 50 150
4549294 Healthcare and Hospital Management (HHM) 4 70 30 50 150
4549295 Global Logistics and SCM (GLSCM) 4 70 30 50 150
4549296 Advanced Data Analytics (ADA) 4 70 30 50 150
4549297 Customer Relationship Management (CRM) 4 70 30 50 150
4549298 Leadership 4 70 30 50 150

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