The PGDM Dual Specialization program at Narayana Business School offers students a unique opportunity to tailor their education through the selection of over 16 specialized electives. This flexibility enables students to combine two distinct areas of expertise, such as Marketing and Finance, or Human Resources and Operations Management, thus aligning their studies with their personal career goals and the ever-evolving demands of the global business environment as companies are confronting the reality that they must adapt to this new world or fall behind. The curriculum emphasizes a balance between theoretical foundations and practical applications, ensuring that students acquire the critical skills and insights essential for excelling in multifaceted roles across various industries. Graduates of the PGDM Dual Specialization program emerge as adaptable professionals, equipped to address complex business challenges and navigate diverse professional settings. By leveraging a robust foundation in dual specializations, these individuals are well-prepared to explore a wide array of career opportunities.
FINANCE SPECIALIZATION | MARKETING SPECIALIZATION | HUMAN RESOURCE SPECIALIZATION | INFORMATION TECHNOLOGY SPECIALIZATION | PRODUCTION AND OPERATION SPECIALIZATION |
Security Analysis & Portfolio Management | Integrated Marketing Communication | Industrial Relations and Labour Laws | Relational Database Management Systems | Supply Chain Management |
International Finance and Trade | Consumer Behaviour and Customer Experience Design | Business Turnaround and Organizational Transformation | Data Warehousing and Data Mining | Quality Management |
Taxation | Service and Relationship Marketing | Compensation Management | Cyber Security | Production Planning and Control |
Management of Financial Institutions | Product and Brand Management | Training and Development | SAP | Sales and Operations Planning |
Risk Management | Sales and Distribution Management | Performance Management | E-Commerce | Logistics Management |
Treasury Management | E -Commerce Marketing | Human Resource Information Systems | Cloud Computing | Material Management |
Wealth Management | International Marketing | International HRM | Software Project Management | Operations Strategy |
Mergers & Acquisitions | Integrated Media Design | Employee Engagement | Intellectual Property Rights | Supply Chain Analytics |
FINANCE SPECIALIZATION | MARKETING SPECIALIZATION |
Security Analysis & Portfolio Management | Integrated Marketing Communication |
International Finance and Trade | Consumer Behaviour and Customer Experience Design |
Taxation | Service and Relationship Marketing |
Management of Financial Institutions | Product and Brand Management |
Risk Management | Sales and Distribution Management |
Treasury Management | E-Commerce Marketing |
Wealth Management | International Marketing |
Mergers & Acquisitions | Integrated Media Design |
HUMAN RESOURCE SPECIALIZATION | MARKETING SPECIALIZATION |
Industrial Relations and Labour Laws | Integrated Marketing Communication |
Business Turnaround and Organizational Transformation | Consumer Behaviour and Customer Experience Design |
Compensation Management | Service and Relationship Marketing |
Training and Development | Product and Brand Management |
Performance Management | Sales and Distribution Management |
Human Resource Information Systems | E-Commerce Marketing |
International HRM | International Marketing |
Employee Engagement | Integrated Media Design |
MARKETING SPECIALIZATION | INFORMATION TECHNOLOGY SPECIALIZATION |
Integrated Marketing Communication | Relational Database Management Systems |
Consumer Behaviour and Customer Experience Design | Data Warehousing and Data Mining |
Service and Relationship Marketing | Cyber Security |
Product and Brand Management | SAP |
Sales and Distribution Management | E-Commerce |
E-Commerce Marketing | Cloud Computing |
International Marketing | Software Project Management |
Integrated Media Design | Intellectual Property Rights |
MARKETING SPECIALIZATION | PRODUCTION AND OPERATIONS SPECIALIZATION |
Integrated Marketing Communication | Supply Chain Management |
Consumer Behaviour and Customer Experience Design | Quality Management |
Service and Relationship Marketing | Production Planning and Control |
Product and Brand Management | Sales and Operations Planning |
Sales and Distribution Management | Logistics Management |
E-Commerce Marketing | Material Management |
International Marketing | Operations Strategy |
Integrated Media Design | Supply Chain Analytics |
FINANCE SPECIALIZATION | INFORMATION TECHNOLOGY SPECIALIZATION |
Security Analysis & Portfolio Management | Relational Database Management Systems |
International Finance and Trade | Data Warehousing and Data Mining |
Taxation | Cyber Security |
Management of Financial Institutions | SAP |
Risk Management | E-Commerce |
Treasury Management | Cloud Computing |
Wealth Management | Software Project Management |
Mergers & Acquisitions | Intellectual Property Rights |
HUMAN RESOURCE SPECIALIZATION | INFORMATION TECHNOLOGY SPECIALIZATION |
Industrial Relations and Labour Laws | Relational Database Management Systems |
Business Turnaround and Organizational Transformation | Data Warehousing and Data Mining |
Compensation Management | Cyber Security |
Training and Development | SAP |
Performance Management | E-Commerce |
Human Resource Information Systems | Cloud Computing |
International HRM | Software Project Management |
Employee Engagement | Intellectual Property Rights |
PRODUCTION AND OPERATIONS SPECIALIZATION | INFORMATION TECHNOLOGY SPECIALIZATION |
Supply Chain Management | Relational Database Management Systems |
Quality Management | Data Warehousing and Data Mining |
Production Planning and Control | Cyber Security |
Sales and Operations Planning | SAP |
Logistics Management | E-Commerce |
Material Management | Cloud Computing |
Operations Strategy | Software Project Management |
Supply Chain Analytics | Intellectual Property Rights |